The best Black Friday deals for content creators are finally here! Black Friday and Cyber Monday are perfect moments for creators and influencers to seriously level up their production quality. If you’ve been eyeing that new camera, we’ve got great news—it’s a business write-off!
That’s right, all the new equipment, from cameras and lenses to lights and microphones, is a business expense that you can write off on your taxes. We’re here to help you navigate your taxes and make sure you aren’t overpaying!
Here’s a look at some of the biggest deals on equipment, software, and subscriptions for your content creation, with some amazing tips on what counts as a write off!
What Can Influencers Write Off On Their Taxes?
We’ve worked with a lot of influencers who feel like their local accountant just didn’t understand what they do for a living. And often, they don’t! Unfortunately, that leads to influencers not taking legitimate deductions that could save them big on their taxes.
It’s important to work with an accountant who gets the creator space and all the unique deductions that apply to not only you as an influencer, but also within your niche. It can be hard to see the line between business and personal, but our general rule is that influencers can deduct expenses made for their content business.
The Most Common Write Offs for Influencers
Influencers use a ton of equipment and software to produce their content. You probably have a lot of cameras, mics, lights, Photoshop, Premiere Pro, and a Canva account. All of these are tools that help you make money.
Because those expenses are so closely tied to your earnings, they are considered an ordinary and necessary expense for your business. That makes it tax deductible. You can write off that expense and lower your tax bill.
Of course, every influencer is unique, and what may apply to one creator may not apply to another. If you are making gaming content, you can write off your PlayStation or Nintendo Switch. A fashion creator can’t write off their gaming consoles, but they can write off clothing they buy for affiliate marketing.
Without further ado, enjoy some great Black Friday deals that Influencers can write off:
Deals on Products:
Was $979.99 | Now $739.99
2. DJI – Mic Mini Wireless Omnidirectional Microphone System – Black
Was $169.99 | Now $99.99
Was $349.00 | Now $299.00
Was $999.99 | Now $749.99
Was $99.99 | Now $83.16
Was $35.99 | Now $25.99
Was $39.99 | $29.99
Deals on Software Subscriptions:
1. Creator Business Essentials helps you take your content seriously and operate like a real business. Get the essential tools you need, including LLC formation, EIN registration, a business bank account, and more, without the overwhelm. (A quick shout-out to ourselves and a deal that helps you run your business smarter!)
Get 50% off your first month with the discount Code BLACKFRIDAY50
2. CapCut is an all-in-one video editing app that makes it easy to create professional-looking videos. It offers tools for cutting, trimming, adding music, effects, captions, and transitions, perfect for creators editing content for platforms like TikTok, YouTube, and Instagram.
Enjoy 40% off their premium subscription.
3. Adobe Creative Cloud is a suite of professional design and editing tools used by creators and designers. It includes industry-leading apps like Photoshop, Illustrator, Premiere Pro, and After Effects—giving you everything you need to edit videos, create graphics, design visuals, and bring creative ideas to life.
4. Hootsuite is a social media management platform that helps creators and businesses plan, schedule, and manage their content across multiple social channels. It streamlines posting, monitors engagement, and provides analytics to optimize social media performance.